Carol Heyer Workshop


Carol Heyer gave a presentation last Saturday at SBCC on marketing your art work named ‘Black is the New White.” The woman is impressive. Sure she’s a famous and prolific illustrator. Someone who volunteers for SCBWI and generously donates her time to many other art events. But I had no idea the amount of marketing information she knows and the work needed to keep yourself relevant in the art world.

The lucky participants who attended got to hear her speak on the subject for three hours, leaving with a multiple page hand out. 

Carol is a great friend and I’m pleased to know her.

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~ by Gwen Dandridge on May 4, 2010.

5 Responses to “Carol Heyer Workshop”

  1. I do not look forward to having to market myself as an author. So not my thing.

  2. Thanks Gwen for the glowing report!!! I had a great time and it was wonderful to spend the day with such a talented group of artists, and… that includes you!!!!! Thanks to you and Val Hobbs for all the hard work you did to make things go so smoothly.

    On marketing, I’m paraphrasing now, but Arthur Levine said something like, “No one is going to knock on your door and ask to see your art/writing.” Meaning, unless you market your work, nothing’s going to happen! Thanks again Gwen.

    I feel equally pleased to know you and have a chance to read your amazing stories.

  3. Gwen,
    Yes, you’re lucky to have a friend like Carol, and SCBWI is lucky to have you helping to organize these events and to feed so many members with your stories and your fabulous cooking. I’m in a “spread the sunshine” mood today, but you are truly appreciated.

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